PNC Bank goes to the movies in Price Hill |
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PRICE HILL, OH (FOX19) -
By - Matt Strauss; Price Hill Will Director of Marketing
You might think you’ve accidentally walked into a movie theater instead of the Price Hill branch of PNC Bank. That’s because they’re making popcorn as part of their big promotion to get people to In The Park After Dark, the free movie showing on Saturday, July 28 at 8:30 in Olden View Park in Price Hill.
The team at PNC, as part of the East Price Hill Business Alliance, an advocacy group for business owners in the neighborhood, has decorated, popped popcorn and pretty much gone all out to bring people to Saturday’s showing of Dolphin Tale. The bank has created a raffle for six gift baskets, filled with popcorn and other movie snacks and Skyline coupons (donated by the Price Hill Skyline, 3714 Warsaw Ave.) to help publicize the event.
And to make the deal even sweeter, they have donated 50 raffle tickets and 50 snack vouchers to the Women’s Connection, a Price Hill non-profit organization whose mission is to support families in Price Hill. The vouchers are good for snacks that are for sale at the movie. The Women’s Connection has given the vouchers to their clients.
“We’re in the community so we want to be part of the community,” said Benjamin Cornist, Vice President and Branch Manager at the Price Hill location (4221 Glenway Ave.) When Mr. Cornist told his team of employees about the event they all wanted the bank to help turn out a huge crowd. By promoting this great family event, Mr. Cornist said, PNC and the Business Alliance, “leverage the value we can create collectively, not individually,”
The feature presentation, Dolphin Tale, will be shown on a screen in Olden View Park (810 Matson Place), which is located at the top of the former Price Hill Incline. This park was newly renovated by Price Hill Will and the Cincinnati Parks Department and is surrounded by current and future residential development and entertainment venues. The event is free and open to the public.
The PNC team includes Mr. Cornist, Katie Holmes, Diane Bryant, Barbara Shepherd, Roxanne Jones and Lisa Hoelle, all of whom were excited to get behind this project. (See attached photo, which includes – from left to right – Barbara Sepherd, Katie Holmes, Diane Bryant and Benjamin Cornist.) PNC has created a flyer to hand to customers to tell them about the event and give them easy directions to get there.
The Women’s connection can be reached at http://www.thewomensconnection.org/
Contact Aimee Shinkle at 471-4673. Benjamin Cornist runs the Price Hill branch of PNC Bank and can be reached at 921-0332. Other sponsors include American Insurnet, Skyline, Cincinnati Parks Department and the Wegmen Company.
Price Hill Will is a community development corporation with four main functions: community engagement, real estate development, music education for youth and an economic development component. Its volunteers and staff tap into what already exists, what works well, and what the community would like to see more of.